Act Boldly. Lead With Heart. Always Evolve.

We believe work should inspire bold thinking, be driven by heart and create space to grow – while making sure we have plenty of laughs along the way.

We look after our shoal - from helping you swim towards your dream career to celebrating every fin-tastic win, and keeping you happy, healthy and ready for the next big wave.

We achieve this by staying true to our values:

Strive to be the Best
By taking bold action, learning fast, and moving forward—even when the path isn’t perfect. Progress matters more than polish.

Be Your Customer
By stepping into their world, solving real problems with empathy, and measuring our success through theirs.

Love the Fish
By showing up with energy, evolving together, and building a product—and a culture—we’re proud to celebrate.

We call ourselves a shoal because we swim further together. From celebrating customer wins to crowning our Fish of the Year at Fishmas, we believe success is better when it's shared!

Our Fish of the Year 2025:

Paul Lees, App Support Technical Expert!

Paul was an absolute rock for the business in 2025. His dedication, technical expertise and willingness to support others never go unnoticed: whether it’s clearing backlogs, improving App Support processes, mentoring teammates, or taking the time to explain complex issues clearly, Paul consistently goes above and beyond.

He knows our product inside out, always considers the customer's perspective, and lives our values every day. Calm, supportive, incredibly knowledgeable and never too busy to help, Paul makes everyone around him better — and keeps Firefish running smoothly while he does it.

He's a truly reliable fish, a brilliant developer, and a fin-tastic teammate.

Want to be part of something bold, supportive and always evolving?

Start your career journey here!